April is National Distracted Driving Awareness Month, and Tombras is working with the National Highway Safety Traffic Administration (NHTSA) to launch a national campaign to highlight how devastating a simple text can be while behind the wheel of a vehicle.
The new ‘Emoji’ video is part of a $5 million dollar integrated campaign that will run on national television and on several online platforms, including BuzzFeed, Evolve, DEFY Media, Discovery Digital, Twitter and many more.
Read more on MediaPost, and check out the :30 second version of the video below.
The Tombras Group is a 230-person, full-service advertising agency with a digital mindset. In the brand-building business since 1946, the family-owned agency serves national and global clients. In 2015, Tombras was recognized as Ad Age Small Agency of the Year, and in 2016 it was ranked by Palma Consulting as Independent Agency of the Year. Tombras connects data and creativity for business results. Offices are located in Washington, D.C.; Louisville, Kentucky; Nashville with headquarters in Knoxville, Tennessee. More information: www.tombras.com.