Coca-Cola Journey

Coca-Cola #JourneyXJourney

The Tombras Group is the social media and public relations agency of record for Coca-Cola Journey, the brand storytelling and content marketing arm of The Coca-Cola Company. In late 2016, we helped launch the Company’s first mobile brand publishing campaign. Coca-Cola and Tombras teamed up with The Ford Motor Company to create a 21-day, 24-stop, four-thousand mile cross-country road-trip we titled “Journey X Journey” that sent two Coca-Cola social media influencers to more than 20 stops around the nation, capturing and sharing stories of the people and places the iconic brand touches.

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