Zensation Campaign

Zaxbys

Zaxby's

Zensation Campaign

Tombras is agency of record for Zaxby’s the Fast Casual restaurant chain with nearly 1,000 locations. Tombras has unlocked the brand’s saucy personality and is on a mission to make the creative as loved as Zaxby’s hand breaded chicken and world famous sauces. In this campaign we had fun spreading the word that the fan favorite Zensation Zalad was back.

Results

8%

Increase in comp sales

4%

Increase in traffic counts