The Tombras Group’s President and CEO Charlie Tombras was in Los Angeles on Sunday speaking at 4A’s Transformation Conference, celebrating a century of serving the ad industry.
Charlie was invited to kick off the first day of event gathering of top industry executives and thought leaders during the Management Practitioner’s Forum on Sunday, presenting on the agency’s momentum and what he sees on the horizon. Joining Charlie on the speaker list that day were agency leaders from McCann, TBWA Worldwide and Butler, Shine, Stern & Partners, as well as many other key industry leaders.
Presenting an agency case study, Charlie described our three generations of family management, our growth over the last ten years (i.e. we tripled in size) and the focus that led to a 2015 Agency-of-the-Year recognition.
The 4A’s was founded in 1917 and is the national trade association representing the advertising agency business in the United States. Its membership produces approximately 80 percent of the total advertising volume placed by agencies nationwide.