16 September 2015 Orangetheory Fitness Hires The Tombras Group as Agency of Record


FORT LAUDERDALE, Fla., Sept. 15, 2015 —  After an extensive national advertising agency review process, Orangetheory® Fitness, the energizing and fast-growing fitness franchise with over 250 locations, has hired The Tombras Group as its creative agency of record. The partnership will include strategic planning, brand creative, analytics, media planning and buying, and digital and social media with annual billings of four million dollars.

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The Tombras Group is a 260+ person, full-service advertising agency with a digital mindset. In the brand-building business since 1946, the family-owned agency serves national and global clients. In 2015, Tombras was recognized as Ad Age Small Agency of the Year, and in 2016 it was ranked by Palma Consulting as Independent Agency of the Year. Tombras connects data and creativity for business results. Offices are located in Washington, D.C.; Louisville, Kentucky; Nashville with headquarters in Knoxville, Tennessee. More information: