Tombras Creates MoonPie MoonMate, a “Virtual Roommate” to Make Quarantining Easier
As stay-at-home orders are being lifted in parts of the country, it’s becoming harder and harder for people to stay safely inside. Enter MoonPie MoonMate: an Amazon Alexa skill, “virtual roommate,” and further extension of MoonPie’s iconic brand voice, designed to keep you company with hilarious conversations and make it a little easier to pass the time at home.
“COVID-19 has been a time machine for culture – letting it catch up to where technology got to first,” our CCO Jeff Benjamin said. “MoonMate hints at the future of conversational content and commerce where a brand’s AI and voice are its soul.”
Just say, “Alexa, launch MoonPie MoonMate.” Then check out the coverage it’s getting.
Ad Age Creativity Pick of the Day — https://adage.com/creativity/work/moonpie-moonpie-mate/2254896
Adweek — https://www.adweek.com/digital/never-be-lonely-during-quarantine-with-alexa-skill-moonpie-moonmate/
Muse by Clio — https://musebycl.io/digital-data/moonpie-built-chatty-moonmate-bot-keep-you-company-home
MediaPost — https://www.mediapost.com/publications/article/351076/moonpie-has-created-a-virtual-roomatealexa-skill.html
LBB Online — https://www.lbbonline.com/news/alexa-launch-moonpie-moonmate/
PR Week — https://www.prweek.com/article/1682688/moonpies-moonmate-envious-humanitys-free-will-terrified-going-outside